Advertising Opportunities - Hop on Board
UB's campus shuttles and buses are a highly visible branding and marketing mechanism that can be used to embed key messages, build name recognition, and promote campus programs.
UB's Division of Student Affairs, Parking and Transportation Services, is pleased to offer use of campus transit vehicles for UB program promotion. Shuttles and buses are available for UB and unit branding, and internal service promotions.
The goal of the Campus Transit Advertising guideline is to communicate prices and process for promotion on and in campus buses and shuttles, and to maximize the cost-effectiveness of this highly visible medium.
Parking and Transportation Services coordinates the reservation, production and installation of bus and shuttle wraps, frame advertising and interior advertising on all campus transit vehicles.
Requests are subject to review and approval by Parking and Transportation Services, in keeping with the best interests of the university.
Advertising Avenues
Inter-Campus Buses
Wraps
Best used for: Major institutional messages. Longer-term programs that benefit from community-wide exposure.
Interior Promotion
(Available in all buses)
Best used for: Programs and offerings for students, faculty, or staff. Types of interior advertising available include:
- Top-Mounted Frames (Above Passengers)
Intra-Campus Shuttles
Exterior Frames
(Displayed on both sides)
Best used for: Shorter-term programs that target on-campus audiences and off-campus visitors and guests.
Campus Transportation Offerings
UB operates a fleet of 24 buses daily, providing inter-campus transportation for more than 2.9 million passengers a year. These buses provide an abundance of advertising and marketing space. They travel between campuses seven days a week and service the following locations: Ellicott Complex, Lee Loop (Student Union), Governors Residence Halls and Flint Loop on the North Campus; Goodyear Hall & Main Circle on the South Campus.
Parking & Transportation Services currently owns and operates shuttles (including paratransit service) servicing 228,000 passengers a year. These 25-passenger minibuses service the Red, Green, and Yellow Lines on the North Campus, and the Blue Line on the Main Street and Downtown Campuses. They, too, provide high exposure promotion and marketing avenues.
Contact and Pricing Information
Parking and Transportation Services
Linda Velazquez
102 Spaulding Quad, North Campus
(716) 645-3943
Email